Porsche Powers to Another Win

2010 Porsche Boxster S

Everybody sees something different in the latest J.D. Power survey. The Automotive Performance, Execution, and Layout (APEAL) study is one of the industry’s big ranking exercises and tries to measure “how gratifying a new vehicle is to drive.” APEAL ranks cars and trucks by model-levels and nameplate. Indeed, the results include some surprises this year.

Most car bloggers and writers gave the honors to Porsche for taking the top overall spot for the fifth year in a row. Others, like Autoblog, tooted Hyundai’s horn for beating BMW (the new Genesis demoted the 5 Series, if you can believe it).

Volkswagen AG earned four segment-level (functionality and size categories, like SUV, pickup, and so on) awards for the CC, GTI, Passat, and Tiguan. Honda, Mercedes-Benz, and Nissan each got two. The press release explains the study’s methodology:

The APEAL Study examines how gratifying a new vehicle is to own and drive, based on owner evaluations of more than 90 vehicle attributes. The 2009 APEAL Study is based on responses gathered between February and May 2009 from more than 80,900 purchasers and lessees of new 2009 model-year cars and trucks who were surveyed after the first 90 days of ownership. The APEAL Study complements the recently released J.D. Power and Associates Initial Quality Study (IQS), which focuses on problems experienced by owners during the first 90 days of ownership.

So it really is kind of a big deal. These are the top 10 overall rankings:

2009 APEAL Nameplate Ranking (based on a 1,000-point scale)
Porsche	869
Jaguar	859
Cadillac	852
Audi	846
BMW	844
Mercedes-Benz	841
Lexus	837
Infiniti	828
Land Rover	822
Lincoln	820

Here’s your chance to contradict J.D. Power, folks. Tell us in a comment which of these rankings are totally off the wall and why!

—jgoods

Related posts:

• VW is Going to Badge its New Clean Diesels with TDI Badges instead of Bluetec
• Volkswagen Recalls 2006 - 2007 Passats
• RDX RACEDESIGN Volkswagen Golf VI
• 1964 Volkswagen Beetle [Down On The Street]
• VW completes production of BlueTDI for U.S., 60mpg Jetta on the way

Related posts:

• Frankfurt to see Bluetec Mercedes
• Daimler sets up sustainability board
• The Mercedes Non Diesel, Diesel Engine
• New Product Placement: Best-Selling Novels
• Mercedes Benz CLC 160 Blueefficiency